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Diploma in Mass Communication




Course Content

Program Description

This is a broad based course designed to introduce the basic concepts, theories and skills in mass media and communication management. The course also aims to develop a creative attitude, open mind and media relevant awareness. 

Graduates from this programme will be able to work with in the media industry in jobs at New Media companies, in Advertising companies, radio and TV broadcast, public relations companies as well as in corporate communication companies.

The programme Duration is 3 years (8 Semesters).

At the end of this course you, the student, will be able to:

Build a professional portfolio and continue towards the successful completion of your chosen specialist award.

Graduates will be well prepared for a variety of discipline specific roles, with subsequent progression to more advanced levels within organisations The knowledge and skills learn through out the programme help develop the your competencies to meet the requirements and demands of your future workplace. Such skills as leadership, creative thinking,problem solving and teamwork enhance your knowledge in this discipline which is essential for your job performance. Hence, at the end of this course, you will have an opportunity to work in various Mass Communication fields such as Journalism,Advertising Agency, Event Management, Public Relations, Photographer, TV Correspondent, Writer/Author, Editor, Photojournalist or Screenwriter. 


Year 1

01. Advertising and Promotional 

Management
02. Bahasa Kebangsaan A *
03. Leadership **
04. Business Skills and Learning
05. Critical Analysis
06. Introduction to New Media
07. Community Service
08. English for Academic 

Purposes
09. Fundamentals of Information 

Technology

 
Year 2

01. Advertising: Strategic and 

Effective Practice
02. Dynamics of Mass 

Communications
03. Fundamentals of Marketing
04. Human and Mass 

Communications, Structure and Process
05. Media Studies
06. Digital Multimedia
07. Journalism and News 

Broadcasting
08. Public Relations: Strategy 

and Effective Practice
09. TV and Radio Production
10. Fundamentals of Digital

Media

11. Social Behavioural Studies
12. Techniques of Professional 

Speaking and Writing

 
Year 3

01. Advertising – Strategic 

Planning and Management
02. Mass Media Research
03. Media Ethics and Law
04. Structure and Practice of

Broadcast Media
05. Structure and Practice 

of Print Media
06. Graduation Project
07. Public Relations – Strategic 

Planning and Management

Entry Requirement

- Pass SPM with 3 credits; OR 

- 3 UEC credits; OR 

- 3 GCE O-Levels credits; OR 

- Other equivalent qualifications from recognised institutions may be considered on a case-to-case basis; OR 

- Other equivalent qualifications as recognised by the Malaysia Government

Remarks  

Notes:

^ To be taken by international students only.

^^ To be taken by all local students.

* To be taken by students who have grade C- and above(non-credit) for Bahasa Melayu in their SPM results.

** To be taken by students who have grade Cand below (credit) for Bahasa Melayu in their SPM results.

Applicants who do not meet the English requirement are required to sit and pass the English Entrance Test conducted by Kolej MDIS Malaysia.

Those who did not pass the English Entrance Test are required to enrol in the Certificate in English Language programme. 


Application Form