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Bachelor of Science (Honours) in Business Studies 3+0 in Collaboration with Bangor University, UK




Course Content

Program Description

By taking a degree in Business Studies, you will develop a broad understanding of business organisations. You will learn how businesses develop strategies, make decisions, organise their internal resources, and manage risk and uncertainty.

Business and marketing case studies form an integral part of many of the modules, especially during the later stages of your course programme. In a case study, information is presented about a firm’s products, markets, financial structure, human resources and other factors that may influence its success. During your course you will discuss and analyse strategies and actions that the firm should take in the future.

Your degree in Business Studies will provide insights and expertise in specific business functions such as marketing, human resource management, accounting and finance. You will study specialised topics such as entrepreneurship and international business. You will also develop awareness of the wider environment in which businesses operate, by studying subjects such as business economics and business law.

Duration: 3 years
Intake: February, June & September

Approval code: N/340/6/0773(PA 10764) 08/2023
Modules
-Business Analytics
-Introduction to Business and Management
-Management and Financial Accounting
-Financial Mathematics
-CORE Economics
-Introduction to Marketing
-Financial Markets and Institutions
-Law for Business
 
Modules
-Principles of Marketing
-Principles of Organisation and Management
-Probablility and Optimisation
-Economics for Managers
-Finance
-Organisation Learning in Knowledge Economic
-Evolution of Management Thought 
-Statistical Methods
-Optional   Modules
-Business Information Systems
-Operations Strategy
-Personal Finance 
 
Modules
-Human Resource Management
-Marketing Strategy and Management
-International Business
-Entrepreneurship Capital & Firm
-Business Planning
-Strategic Management 
-Globalization & Multinational Corporation
-Optional Modules
-Advertising Strategy
-Corporate Risk Management 
-The Marketing of Services
-Corporate Social Responsibility
-Executive Compensation
Entry Requirement
i. A pass in Sijil Tinggi Persekolahan Malaysia (STPM) or its equivalent, with a minimum Grade C (GGPA 2.00) in any 2 subjects and a pass in Mathematics and English at Sijil Pelajaran Malaysia (SPM) level or equivalent qualification; OR
ii. A pass in Sijil Tinggi Agama Malaysia (STAM) with a minimum grade of Jayyid and a pass in Mathematics and English at SPM level; OR
iii. Pass Unified Examination Certificate (UEC) with 5 credits ; OR
iv. Any qualification equivalent to Diploma or Advanced Diploma (Level 4 or 5, MQF) OR
v. Matriculation/ Foundation / Pre-University with a minimum of CGPA of 2.00 out of 4.00 or any equivalent qualification OR
vi. Other related equivalent qualifications recognised by the Government of Malaysia.

• International Students are required to achieve a minimum score of 6.0 (with no element below 5.5) for International English Language Testing System (IELTS) OR its equivalent.



Remarks  

Note: The condition of pass in Mathematics and English at SPM for candidates in category 1 and 2 can be exempted if the said qualification contains Mathematics and English subjects and the results are equivalent / higher than the pass requirements at SPM.